Admittedly, one thing I was so excited about when I was heading to New York was the prospect of going to American drugstores. It’s not even an exaggeration that I spent a good few hours of our trip popping in CVS and Duane Reade – especially when the one a few blocks away from our hotel was open 24 hours! I had accumulated quite a wish list thanks to all of the amazing stateside YouTubers that I watch, and this particular eyeshadow palette was especially difficult to source. It was sold out everywhere. When I finally saw one I snatched it up immediately, and boy am I glad I did…
The Wet n Wild Color Icon Palette in Comfort Zone is a neutral and green-toned eyeshadow palette retailing at $4.99(!). I knew it was going to be affordable, but when I saw the price my jaw dropped. Understandably I was a little skeptical about the quality, but the rave reviews it receives are definitely deserved. Firstly, the colour selection is gorgeous. The left hand side of the palette would be a great neutral quad on its own. The ‘browbone’ shade on this half is a stunning highlight shade; the eyelid and crease are really nice shimmery warm shadows which are perfect as lid shades, and the definer is an interesting deep blackened burgundy which could create a really striking smokey eye or could easily be used to line the eyes.
However, I really fell in love with this palette because of the right half. I’m not the biggest colour-wearer, but these are really wearable yet interesting shades, that I can definitely see myself rocking. The browbone shade on this half is actually quite neutral, and this is one I have worn quite a lot all over my lid. The eyelid shade is a green with slight gold undertones, which I find make it far more wearable. The final shades are stunning – the ‘crease’ shade is a deep dark green with gold shimmer running through and the definer (arguably my favourite, and a dupe for Mac Club) is a warm brown with a bright blue duochrome. That shade worn over a black base is such a stunning smokey eye without being too garish and colourful.
The formula of these are really quite amazing, regardless of the price. They are smooth, buttery and incredibly pigmented – I think the swatches really do show how great the quality is. There are some downfalls but nothing that would make me discourage anyone from buying this palette. The first is the packaging; it is obviously not luxurious or robust. It feels as if it could break very easily, but at this price-point you can’t really expect much more than that. It also is lacking in matte shades but these are easily supplemented with other palettes and eyeshadows that you may already own (check out my review of the Makeup Revolution Essential Mattes Palette for an affordable option). Yet as a set of shimmery eyeshadows, you really can’t beat this for the price.
I am thoroughly impressed with this palette, and am actually so shocked at how affordable it really is! If you live in the States, and I envy you strongly, you have to pick this palette up if you haven’t already. Have you ever tried anything from Wet n Wild? Let me know your experiences and faves!