I never thought I’d see the day that I’d be talking about another face primer other than my beloved Hourglass Mineral Veil (my ramblings about it here). But sadly, the time came that I almost finished my fourth (yes, fourth) bottle of the ridiculously expensive gorgeousness and I just wished I didn’t have to fork out another £50. Hence I decided to give myself a new challenge: find a cheaper primer that works decently for daytime. Note that I didn’t have high expectations for any primer I was about to try, so you can imagine my shock when the first one I tried was excellent…
The Max Factor Facefinity All Day Primer is a primer aimed at improving the longevity of your foundation. This is the factor that I loved so much about the Hourglass offering, so I was keen to try this one out. What made this particular primer stand out when I was playing with them in store was its texture. Although it is mattifying, it doesn’t feel like those silicone-based primers that can feel almost like your face is squeaky clean. It feels like a light lotion that sinks into the skin quickly and leads a slightly powdery finish but nothing too overbearing.
In terms of longevity, it really performs. I love wearing dewy foundations, but as my skin is normal and leans slightly more towards the oily side, this can be problematic. Using this primer doesn’t affect the glowy nature of the product you put on top, it just makes it really stick to the skin and last all day. I’ve been using it for a good few months now and it hasn’t made me break out at all.
All in all this is a definite winner for me, and my go-to primer for daytime. It still doesn’t quite top the Hourglass in terms of longevity but its definitely up there. And £11 vs. £50? That’s a no-brainer.